Marketing

Every type of practice or business has one basic goal in mind: How can I best serve my patient/customer? That question is best answered when you have a close, one-on-one relationship.
A relationship of easy, two-way communication.

Text Marketing offers a unique, powerful way to do just that.

It can be a simple tool to remind about and confirm appointments. A wonderful tool in itself.

There are a number of other uses of that tool and can tie your patients/customers to you:

Imagine the look on your patient's/customer's face when they realize they have just received a text from YOU, their health professional. After the shock wears off (I mean, this has never happened before), about an health issue that is in the news of general concern. Your image will skyrocket in their eyes, as well as their loyalty to you!

These could be simple general reminder texts . . . perhaps reminding patients/customers of the importance of drug compliance . . . take the darn things when you're supposed to! Or, complete the course of medication. They won't necessarily apply to every patient/customer, but a great reminder that you care and are looking out for them.

These can go to individuals or to your entire practice,or any part thereof.
Individually, you might be asking if a patient is recovering well. Simple to send, very simple to answer. Collectively, you might be wanting feed-back on some part of your practice/business. Perhaps a newly added service you want to know how your patients/customers might feel about. Or some other change that would affect your patients/customers. They can be yes/no questions or 1 to 5 answers. Again, you bring your patients/customers closer by seeking their imput.

This type of text depends on your type of practice. Obviously ideal for pharmacies, they can also have value to certain practices. For example, it can never hurt to let you patient base know you are always open to referrals. People don't know your business . . . . tell them. And be sure they are thanked when the do bring in a referral. One great way would be in your monthly text newsletter! Everyone likes to see their name in electrons!

Dentists might want to share that they have a new whitening system or they've just upgraded to a new, lower radiation xray.

Or, welcoming a new colleague to your practice.

The uses are as wide as your imagination can make them.

This is available in the system. While it might have greater use in other commercial areas, with a bit of ingenuity, you could make this fun and exciting for your patients. My first thought goes to orthodontists with their generally young patient population. An oral hygiene question with a prize.

Or, for expectant mothers, an OB-GYN could ask a prenatal care question that would have a layette prize of some sort.

Could add a fun and whimsical page to your practice!

Below are some ideas of how Text Marketing can work to grow your practice/business.

While the DoctorsText program is a 'self-serve' system that you control from any computer, we are always happy to collaborate with you on marketing ideas for your practice/business.

We will happily help you design any of the programs below or any you conceive.